Industry Leaders Discuss Using Retail Data for Forecasting and Replenishment

John Galt Solutions, a provider of planning solutions for the consumer-driven supply chain, will be teaming with AMR Research and Supply Chain Management Review to host a webinar on Shelf Level Planning.

This free webinar entitled "Using Retail Data to Drive Forecasting and Replenishment" is scheduled for March 12, 2008 at 2:00pm eastern.

Industry experts Lora Cecere from AMR Research, Frank Quinn, editor of Supply Chain Management Review and Anne Omrod of John Galt Solutions will discuss the growing trend among consumer goods manufacturers to use Point of Sale (POS) data for competitive advantage. The speakers will also host a live Q&A session.

To maintain and grow shares, manufacturers have to show retailers they can spot trends and help achieve higher turn rates and profit margins, especially with new product introductions and heavily promoted items. During this webinar manufacturers will learn how to use Shelf Level Planning to differentiate themselves with retailers and demonstrate mastery of their category.

Shelf Level Planning uses retail planograms, new store rollouts, projected rates of sale and point of sale (POS) data to create a much more accurate weekly forecast and replenishment plan. By extending their forecasting process manufacturers can maximize supply chain performance and avoid costly stock-outs as well as over stocks.

The webinar speakers will address:
– Demand predictability and variability in the "long tail"
– "Lumpy demand" and how it challenges traditional forecasting methods
– Changes in forecasting processes
– Methods for developing shelf level forecasts
– How to capture exceptions and spot trends within POS data
– Strategies for collaborating with retailers at a deeper level

To register for this free webinar scheduled for March 12, 2008 please visit Supply Chain Management Review.